Wednesday, March 26, 2008
$80 Daily With Yahoo Answer
на 5:58 AM
SEO Tips Of Copywriting For Google, Yahoo and Site Visitors
Part of the SEO copywriting process is project planning. It's important to take the time to consider what information people would want to know about your company. Here are some types of content well received by Internet visitors and search engines:
- Product details, including features/benefits, specifications, data sheets, diagrams, flow-charts, video demonstrations and photos (with alt tags, see below)
- Technical tips, product troubleshooting guides, user manuals
- Customer testimonials, case studies
- Industry definitions
- Product selection guides, comparative information
Advice on Adding PDFs to your Site
Search engines have become more sophisticated in being able to index varying file types. PDFs work fine for information that site visitors might want to print out and keep. But, if you use PDFs, make sure they open in a separate browser. Also, add a link to your home page somewhere on each PDF; otherwise, site visitors that enter your site from a search engine via the PDF won't have navigation to take them to the rest of your site.
Where to Get Ideas for Good SEO Content
Type your top keywords into Google and Yahoo and see what sites and pages come up on the first or second page of results. This will give you a good idea of some of the content that search engines like. More specifically, take a look at:
- Competitor sites
- Industry portal sites
- Industry magazine sites
- Resource sites
See what types of content they provide that your site could emulate (not copy).
Other On-Page SEO Copywriting TipsOnce your content is written, it's time to place it on the page. Here are some additional details you'll need to be concerned with to complete the SEO copywriting process:
- Title tags: Make sure each page title tag is unique and complements the content of that page. For instance, if your page is about "blue suede shoes", then your title tag might be "Blue Suede Shoes ABC Company"
- Description tags: Likewise, you'll want each page description tag to be unique and complementary to the page it describes. This is the information that many of the search engines use to display a description of your page.
- Keyword tags: Most search engines have de-emphasized use of the keyword tag, but we feel it's a useful tool to help you organize your site content. If you followed the advice above regarding one topic per page, then your keyword tag would be pretty short and limited to that topic. It'll probably have more than one term in it as there might be multiple ways to describe the topic, but this is a good check that you're in the process of writing a well-optimized page.
- Alt tags: You can use the meta alt tag to help search engines interpret what your nav buttons and images are about. Search engines can't "see" images, so unless you specifically tell them, that information will be ignored. If you have a picture of blue suede shoes, use the Alt tag to label it as "blue suede shoes."
- Internal linking: Build your keyword phrases into the links on your pages that are used to navigate from page to page. For instance, a call to action might be "Contact ABC Company for more information about our blue suede shoes," with the phrase "more information about our blue suede shoes" as the link. Avoid using "clíck here" as the link.
I've created quite a to-do líst of SEO Copywriting Tips, but when done properly, your SEO copywriting efforts will help yield long-term results in the way of top placement on Google and Yahoo and, most importantly, increased opportuníty to reach new potential customers.
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на 1:38 AM
Tuesday, March 11, 2008
8 Useful SEO Techniques Every Webmaster Should Know
By Titus Hoskins (c) 2008
на 2:33 AM
Monday, March 3, 2008
Targeted Traffic and How To Get It
Online marketers are always looking for products to sell. They may have large mailing lists with eager to buy customers. Usually they will be willing to send an email to their list for a cut of the sale price. This works particularly well with informational products. It has several advantages. It can give a large boost to both your mailing list and sales in a short time. Buy Expired Domain Traffic: This may be the most expensive in terms of money, but also the cheapest in terms of time. You will usually get a traffic boost within a month. What is it that you're buying? You are buying traffic from a company which has invested in expired domain names. They are domain names which are still registered on the search engines which get a certain amount of traffic. The previous domain name owners have not renewed the registration for whatever reason. The traffic from the expired domain name is redirected to your website. This is usually high quality traffic as only expired domains with relevant traffic is redirected to you. As always, you should undertake a test run to see if this traffic is suitable. When you combine these techniques and apply them consistently over time you will find a rich source of targeted traffic coming to your website. This, combined with quality products will ensure the success of your online business. You can ask me what you can do with traffic. You can do like me: convert your traffic and make good money via Copeac, Text Link Ads, Adsense and new affiliate network Pepperjam
на 6:32 AM