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Friday, September 28, 2007

You Have Some Traffic? Earn More Money with Auction Ads.

One of the most popular newly emerging advertising networks is AuctionAds: a specific ad network that deals with displaying advertisements of live eBay auctions. For those who are not familiar with eBay, it is an online auction marketplace that features a large variety of items.

AuctionAds works quite easily. The publisher enters their advertisement keywords to suit the topic of the page on which the advertisements will be displayed. When this is done, the advertisements can be edited to suit the layout and design of the page with a feature that adjusts size and colour.

Both images of the items as well as the current bid on the items are shown and the advertisements displayed by AuctionAds generally perform well due to their attractive layouts. Despite their advertisements being similar to those of a PPC network, AuctionAds pays publishers only when a user clicks the link and performs an action on eBay - such as bidding on the item advertised. When this happens, you receive a decent commission which varies by the cost of the item.

Currently AuctionAds has 20,000 unique publishers with a reported 200 more joining each day, making them one of the largest auction affiliate programs available.

Features
AuctionAds works by providing the advertisements based on the keywords the publisher has entered. The advertisement is generated instantly and the code is provided for the publisher to place on their webpage.

The advertisements AuctionAds serves are image and text-based advertisements with a border surrounding the advertisement. The size of the advertisement you would like to display is chosen by you. The colours of the fonts and backgrounds are also chosen by you to suit your site's layout.

Publishers receive a decent commission for each auction bid they refer through a user clicking on the advertisement. This commission percentage varies by the bid amount. This method of advertising can be much better for specific publishers than CPC or CPM advertisements.

Controls
AuctionAds has extremely easy controls to navigate. Users log-in by entering their email address and the password with which they signed up. Upon logging-in, a user is automatically taken to the Campaign Manager part of the control panel. Here, users can add or delete campaigns they want to create.

Next to the Campaign Manager function of the menu, you will find the Get Code button. This enables publishers to retrieve the ad code of the advertisements they wish to display. In this menu users can choose a campaign they have created, the ad color and the color settings of the text. There is a special module which enables you to select one of your campaigns and enter a desired eBay live auction URL which you can promote as an advertisement. There are also typical functions such as View Detailed Reports and Change Profile settings.

Available Types and Formats
AuctionAds supports most common banner sizes, and their banners are displayed with a small image and text listing the auction details. The available ad sizes are:

Recently AuctionAds has improved their Ad Code Wizard, allowing for more ad creative options and color blending.

Reporting
One of the main features provided in the AuctionAds Menu is the Reporting feature. Currently, the reporting system AuctionAds uses details the impressions and clicks attracted by a chosen campaign for the date selected. Also featured in the reporting is the Click-through Rate with the Revenue. The revenue is the commissions you have received for referred bids on the auction's advertisement displayed during the selected period. The Click-through rate is the percentage ratio of clicks to ad impressions, while the reporting lists the date chosen with the name of the campaign.

A neat feature in the reporting is the graph with impressions and revenue graphed on it. It allows publishers to analyze trends in their earnings to see when they were earning most and which campaigns are performing the best.

How to Get Started
Getting started with AuctionAds is extremely easy. Just visit the link to their website at the top or bottom of this review and then click the Sign Up link at the top of their website. There you will have to provide some basic information (payment and contact information) and your account will be activated immediately after clicking the link you receive in your email.

Once registered and your account is confirmed, you simply log-in and press the campaigns link and create a campaign to display advertisements. After you have created the campaign, visit the Get Code link. Then select the campaign you have just created and generate an Ad Code changing the settings to suit your website layout.

Once everything is done, click Create. Then copy the generated code and place it in your website. Wait and start earning!

AuctionAds is also giving $25 free to new publishers who sign up through us.

Payment
Currently, AuctionAds is still a fairly new ad network and are giving publishers 100% of their revenues to encourage publishers to use their network. Payments are currently done via Paypal and are issued at the beginning of each month for the previous month's earnings. The minimum payment for withdrawal is $50.

Referral System
AuctionAds has a decent referral program with good earning potential. They offer publishers 5% of all revenue generated by a referred user for six months after that user signs up. This is very useful since they have publishers’ referral codes included in the "Ads by AuctionAds" part of the advertisement that shows up on publishers’ pages.

However, most ad network referral programs pay out 5% for an entire year, so AuctionAds could still improve on this. In addition, there is currently no separate reporting for referrals available, leaving publishers completely in the dark as to how much their referrals are earning for them.

More Information and Support
AuctionAds’ client support is responsive and efficient. They have a link to a contact form which publishers can use for help. AuctionAds usually replies to inquiries within 1-2 business days with a helpful support team.

Their website features pretty much all the information that could be desirable for a publisher while the contact form is always available for other questions.

Summary
AuctionAds is a CPA or cost-per-action Ad Network that pays its publishers when a user clicks an Advertisement and bids on the Auction to which the advertisement is linked.

Since AuctionAds is a CPA ad network, it is not suitable for all web publishers.

Unfortunately, most publishers have reported very low earnings and poor results from AuctionAds, with referrals bringing in even less.

However, AuctionAds is still new and working on hard on their network, and thus is still an ad network worth looking into.

Advertiser details
URL: AuctionAds.com
Category: Advertising Network
Creative: 120x240 Banner, 120x600 Skyscraper, 125x125 Square, 160x600 Skyscraper, 180x150 Rectangle, 200x200 Square, 234x60 Rectangle, 250x250 Square, 300x250 Rectangle, 336x280 Rectangle, 468x60 Banner, 728x90 Leaderboard.
Payment Methods: PayPal.
Minimum Payment: $50 USD
Payment Frequency: Net-30
Features:
Ads Allowed on Forums: Yes
Referral Program: Yes